AEW’s recent All In: Texas pay-per-view has reportedly achieved a major milestone in terms of viewership and revenue. According to the latest Wrestling Observer Newsletter, the event is estimated to have drawn around 175,000 PPV buys, which would place it as the fourth highest-grossing show in AEW history. Only All Out 2021, All In 2023, and Revolution 2024 are said to have generated more buys.

The report also highlights a significant increase in digital purchases, with streaming numbers said to have climbed by more than 40 percent compared to Double or Nothing. This rise is being credited in part to Prime Video’s involvement as the featured purchasing platform, with Amazon offering a $10 credit to U.S. customers who bought the show through their service.

In addition to its viewership success, All In: Texas brought in an estimated $725,000 in merchandise revenue, making it the most profitable merch haul ever for a non-WWE wrestling event held in either the United States or Canada, even after adjusting for inflation.

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