WWE reportedly sees big potential in Drew McIntyre and there has always been plans for him since he returned to the company. Vince McMahon is reported to have always been a fan of his ring and mic work and ticks a number of boxes.
Wrestling Observer Radio reported today that the plans for McIntyre and Dolph Ziggler are to mimic that of Shawn Michaels and Diesel from the mid-90s. The idea is there will eventually be the main event push for McIntyre, much like Diesel although many view McIntyre in a much higher regard than Kevin Nash (Diesel) on a number of fronts.
The hope is that McIntyre will be a Superstar who can help carry the company forward in the years to come as a WWE Champion.