This Year's Royal Rumble Broke Record For Highest Merch Sales, Second Place On Other Business Metrics
Posted By: Joe West on Jan 31, 2022WWE has provided some business metrics to the Sports Business Journal to tout the success of the Royal Rumble.
The event drew a sellout crowd of 44,390 from The Dome at America’s Center in St Louis, Missouri.
The Rumble was the second-most-attended WWE event since the start of the COVID-19 pandemic, just behind last year's SummerSlam event at Allegiant Stadium.
WWE also had its second-highest gate in the 35-year history of the Royal Rumble.
This Rumble had the highest amount of merchandise sales of any Royal Rumble event.
The best sellers from the show came from the event-specific apparel as well as Bad Bunny, Roman Reigns, Brock Lesnar, and Ronda Rousey.
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