WWE is still making money off Bray Wyatt's 'The Fiend' gimmick despite his release from the company on July 31.

Wyatt prior to his release was one of the company's biggest sellers of merchandise, which made his release even more curious.

Recently a holiday-themed Funko Pop figure has been released for sale and merchandise, including masks and t-shirts, were sold at the WWE SummerSlam store in Las Vegas last week.

Wyatt is currently waiting for his WWE non-compete clause to expire, which is normally 90-days. There have been rumors of Wyatt joining AEW and IMPACT Wrestling.

Festival of Fun 2021: The Fiend (Glow). Pre-order this Walmart exclusive now! https://t.co/EprnUM8fot #Funko #FestivalofFun #TheFiend pic.twitter.com/KbXjiiYMPf

, Funko (@OriginalFunko) August 26, 2021