As seen on this past Friday's edition of WWE SmackDown, former WWE World Champion Roman Reigns has now aligned himself with Paul Heyman, further cementing Reigns' heel turn.

On a recent episode of Wrestling Observer Radio, Dave Meltzer of F4WOnline.com/The Wrestling Observer Newsletter shared his thoughts about why WWE has paired Reigns with Heyman:

I guess the deal with putting them together, other than obviously they feel the need for Roman’s turn to be complete, the other end of it is that Heyman has got such a big contract and it’s kind of like I think that they want to justify the fact that he’s got such a big contract and he’s not doing anything.

His performer’s contract, he wasn’t doing anything at all ever since Lesnar left and that’s been months now and he’s making a lot of money so I think that you want to justify that by having him work and being with Reigns, he’s being paid like a top guy so he should be in a top program and it’s not gonna get any bigger than Reigns. Reigns is going to be the biggest heel in the promotion.