Eric Bischoff was a recent guest on the Sarah O'Connell Show and discussed how long the Hulk Hogan and Sting angle had been planned out.
Bischoff revealed that this angle was planned 12 months in advance, but remained open-ended just in case modifications had to be made to the angle.
"With Sting, we planned that one 12 months out. Now, I'm not gonna lie, we didn't say, 'okay, we're gonna start this on this date, and 12 months later, it's gonna end.' We started it knowing that it was kind of open-ended. We didn't know how long that build was gonna be effective, so we kind of kept it open. But, as we got deeper and deeper into it, we realized that it was really something that could sustain itself very easily, so we were in no rush to end that storyline or that character."
The 12-month story arc of "Crow" Sting, he states, is "one of the only times that's ever been done in the industry."