Eric Bischoff believes wrestling needs a top ten rankings system more than ever, arguing that a clear route to championship opportunities could give fans more to discuss and make title matches feel more meaningful.
Speaking on 83 Weeks, Bischoff explored the idea after Conrad Thompson questioned whether frequent world title changes on free television eventually lose their impact.
The discussion followed Sami Zayn defeating CM Punk on SmackDown in Mexico City, marking the fifth Undisputed WWE Championship change of 2026.
For Bischoff, a championship should be the prize that drives a rivalry and gives audiences a reason to invest.
“You need a good guy, you need a bad guy. You need that adversarial position between your two characters. You need a mission, a journey. There needs to be a path, and there needs to be stakes,” he said. “And in combat theatre, the stakes that are above all else, including maybe in some cases family, is the belt. That’s the perception that you’re trying to create.”
He favours allowing a villain to hold the championship long enough to build a compelling challenger, making the eventual victory feel earned.
“How do you protect it? How do you build upon it? And then how do you exploit it in a way that doesn’t diminish it? And I don’t have that answer,” Bischoff said. “I’m a firm believer that when you can keep it on a heel for as long as you can, until you really build that babyface, and then go.”
Bischoff warned that repeatedly switching champions achieves little if those changes fail to generate stronger interest or move the business forward.
“You do that a couple of times in a row, the audience may not know that you’re not moving the needle financially, but the energy won’t be there,” Bischoff said. “There won’t be any increase in energy. There won’t be a result. It won’t have mattered. The belt change won’t have mattered.”
The former WCW boss also acknowledged making those mistakes himself.
“And if it changes a few times, and I’ve been guilty, Your Honour. Okay, I’ve accepted my punishment. I’ve been living it ever since,” he said. “That’s why I’m so confident in what I’m telling you. You have to be able to know when to say when.”
Bischoff sees more room for secondary championships to change hands regularly. He believes those belts can provide meaningful stakes elsewhere on the card while also helping wrestlers progress towards a world title opportunity.
Thompson then recalled WCW’s old rankings system, which placed the world champion at the top and the United States Champion as the number one contender.
Asked whether that approach could still work, Bischoff gave an enthusiastic response.
“No, I think it’s more needed now than it ever has been. Could it work? Yes,” he said. “Would it take a tremendous amount of work, maintenance and discipline? Yes, it would, because it could get out of control pretty quickly.”
Making it work would require close coordination between creative, marketing and public relations. Bischoff explained that promotional plans are often prepared months ahead, while live wrestling can change suddenly because of injuries or travel problems.
Despite those challenges, he believes rankings would give fans a consistent basis for debating contenders and potential matches. He compared that opportunity with sports radio, where betting odds provide a regular talking point.
“I think it would be an awesome thing, because it gives you a framework,” Bischoff said. “The challenge is how do you integrate that and support it across all your lines of contact with the audience, because that’s what it would take to make it work.”
Ultimately, Bischoff wants the biggest championship moments to carry a sense of occasion.
“Your main championship, I think, should be your PLE, your WrestleMania, your All In, whatever your relative event is,” he said. “They should be special occasions.”
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